The Bachelor of Business Management (BBM) course at MGM strives to bring about holistic development of the students through experiential learning. The curriculum is designed to provide industry with young and enthusiastic graduates ready to experience the corporate world. It offers students a choice of specialization in Marketing, Finance and Human Resource Management. With the remarkable growth in Indian Economy and Globalization, organizations today are looking for candidates who are flexible and can adapt to the modern business environment. The BBM programme fulfils this requirement through modern pedagogical tools of learning and interventions like Personality Enhancement Programme, Social Immersion Programme, Industry Internships and Research Incubation. The students are provided national Internships which empowers them to understand the opportunities and challenges of global business.
Duration : 3 Years
Eligibility : 10+2 or equivalent.
WHY SHOULD YOU APPLY FOR THE PROGRAM?
WHAT IS THE CAREER ONE COULD PURSUE?
Hons. Paper I Full Marks – 100
Group-A : Principles & Practice of management
Group-B : Quantitative Methods
Hons. Paper II Full Marks – 100
Group-A : Managerial Economics
Group-B : Business Environment
Hons. Paper III Full Marks – 100
Group-A : Financial Accounting
Group-B : Business Accounting
Hons. Paper IV Full Marks – 100
Group-A : Marketing Management
Group-B : Sales Promotion & Advertising
Group-C : Project Work on marketing, Sales & Advertising (Marks: 25)
Final Year Full Marks – 100
Hons. Paper V Organizational Behaviour
Hons. Paper VI Human Resource Development
Hons. Paper VII Computer application
Hons. Paper VII
Group A : International Business (Marks – 50)
Group B : Project Report & Viva-Voce (Marks – 50)
Susidiary Paper :
Subsidiary Paper I : English
Subsidiary Paper II : Economics
Composition Paper I : Hindi or Urdu
Subsidiary Paper III : English
Subsidiary Paper IV : Economics
Composition Paper II : Hindi or Urdu
Subsidiary Paper V : General Studies